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July 2024 social media calendar


Prepare to boost your social media presence in July 2024. This month offers a fantastic range of holidays and observances that are ideal for enhancing your content strategy.

This guide will help you know the important dates and creative themes for your July social media calendar. We have picked out key events and creative ideas to inspire not only your social media campaigns but also your email marketing and SMS marketing efforts.

Important social media calendar dates in July

July 1 – Joke Day #JokeDay
July 1 – Canada Day #CanadaDay
July 2 – World UFO Day #WorldUFODay
July 4 – Independence Day #July4th
July 5 – Bikini Day #BikiniDay
July 6 – Fried Chicken Day #FriedChickenDay
July 7 – World Chocolate Day #WorldChocolateDay
July 9 – Fashion Day #FashionDay
July 10 – Pina Colada Day #PinaColadaDay
July 11 – Cheer Up the Lonely Day #CheerUpTheLonelyDay
July 11 – National Mojito Day #MojitoDay
July 12 – Malala Day #MalalaDay
July 12 – French Fries Day #FrenchFriesDay
July 14 – Mac and Cheese Day #MacCheeseDay
July 15 – Give Something Away Day #GiveSomethingAwayDay
July 16 – Guinea Pig Appreciation Day #GuineaPigs
July 17 – World Emoji Day #WorldEmojiDay
July 18 – Nelson Mandela International Day #MandelaDay
July 18 – Get To Know Your Customers Day #Customers
July 20 – Lollipop Day #LollipopDay
July 20 – National Moon Day #NationalMoonDay
July 20 – National Father-in-Law Day #FatherInLawDay
July 21 – Ice Cream Day #IceCreamDay
July 21 – Junk Food Day #JunkFoodDay
July 23 – Prime Day #PrimeDay
July 24 – International Pineapple Day #PineappleDay
July 24 – Tequila Day #TequilaDay
July 24 – National Drive-Thru Day #NationalDriveThruDay
July 25 – National Wine and Cheese Day #WineAndCheeseDay
July 26 – All or Nothing Day #AllOrNothing
July 26 – Summer Olympic Games begins #Olympics2024
July 27 – National Intern Day #NationalInternDay
July 28 – Milk Chocolate Day #MilkChocolateDay
July 29 – Lipstick Day #LipstickDay
July 30 – International Day of Friendship #DayOfFriendship
July 31 – Harry Potter’s Birthday #HappyBirthdayHarry

Themes of the month

  • National Ice Cream Month
  • National Grilling Month
  • National Independent Retailer Month

Let’s delve into specific ideas for each date to help you create successful campaigns this July.

July 4 – Independence Day

Vineyard Vines, 4th July email marketing campaign - social media calendar.
Vineyard Vines, 4th July email marketing campaign.
Converse 4th July email marketing campaign.
Chick-fil-A, 4th July email marketing campaign.
Snap Kitchen, Independence Day SMS message.

July 7 – World Chocolate Day

Eat, click, travel Instagram social media campaign.

July 21 – Ice Cream Day

Baskin-Robbins, National Ice Cream Day, email marketing campaign.
Dairy Queen, Ice Cream Day email campaign.

July 23 – Prime Day

The Honest Company, Prime Day email marketing campaign.
Liquid IV, Prime Day email marketing campaign.
Cora, Prime Day email marketing campaign.

July 24 – International Pineapple Day

Hint, Pineapple Day, SMS message.

July 24 – Tequila Day

Sesion Tequila, Instagram social media campaign.

July 26 – Olympic Games

Lacoste, Olympics email marketing campaign.
Healthyish, Paralympics celebrity social proof email marketing campaign.
Debenhams Olympics & Paralympics activewear email marketing campaign.

July 29 – Lipstick Day

Bobbi Brown Cosmetics, Lipstick Day edit, email marketing campaign.
MAC Cosmetics, Lipstick Day email marketing campaign.
Hourglass Cosmetics, National Lipstick Day, SMS message.
Caracharel parfums Instagram social media campaign.

July 30 – International Day of Friendship

Manduka, International Day of Friendship, SMS message.

July subject line ideas

Independence Day: 🎆 Celebrate 4th of July with our summer savings

Bikini Day: 👙 Dive into summer with our new bikini collection

World Chocolate Day: 🍫 Satisfy your sweet tooth with our delicious treats

Pina Colada Day: 🍹 Escape to paradise with a refreshing piña colada

National Mojito Day: 🍃 Mix up a classic mojito with our recipe

Ice Cream Day: 🍦 Beat the heat with our delicious ice cream

Tequila Day:🍸 Craft the perfect margarita this tequila day

Summer Olympic Games: 🏅 Get ready for the games with our Olympic essentials

Lipstick Day: 💄 Find your perfect pout with our new lipstick collection

International Day of Friendship: 💝 Celebrate friendship day: gift your BFF

Spark engagement with your July marketing campaigns

With key events and creative ideas in hand, you’re all set to create a captivating social media calendar for July. By staying organized, and diversifying your content, you can enhance your brand’s social media presence and create memorable experiences for your audience throughout the month. Happy posting.

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