Today, we relaunched our newsletter, and I couldn’t be happier with the results. I used Mailchimp before and was extremely happy with its performance and support. However, I couldn’t justify the expense without a return on investment (ROI). I also only used a fraction of its capabilities but had to continue paying for them all.
Years ago, my friend Adam and I launched our native WordPress email service, even incorporating templating into the emails as Themes did. Years later, though, we couldn’t dedicate the time and effort to complete and fully support the project, which was a side hustle to how we made a living. We shut the doors on the platform, and I moved to Mailchimp.
MailPoet
I recently discovered MailPoet and was blown away by its depth of features and ease of use. This email platform was built explicitly for, integrated with, and run on WordPress. And the cost was less than half of what I spent on Mailchimp. MailPoet is also an Automattic company, the parent company of WordPress.
If you’re a WordPress user, you’re likely no stranger to the challenges of integrating a cost-effective email marketing solution. The process can be overwhelming, and multiple tools and platforms are required to build and segment your mailing list externally, integrate your content, and ensure reliable delivery.
The Only WordPress Native Plugin for Email
What if you could simplify your email marketing efforts and achieve better results with a single, powerful plugin? MailPoet is an all-in-one email marketing solution designed specifically for WordPress users. With over 600,000 websites already using the platform, MailPoet has established itself as a leading email marketing plugin for WordPress.
The key benefit of using MailPoet is its seamless integration with WordPress. You can easily add content and images directly from your media library without uploading files to third-party services. Additionally, MailPoet offers stunning templates that require no design skills, allowing you to focus on your ideas rather than styling.
WordPress Features
- Email Sending Infrastructure: Ensure reliable delivery with MailPoet’s advanced sending service.
- Inactive Subscribers: Automatically remove unengaged subscribers from your list.
- Latest Post Notifications: Alert subscribers to new WordPress posts automatically.
- List Segmentation: Segment your lists and deliver tailored content to your subscribers.
- SMTP for WordPress: No extra plugin required – MailPoet has its own SMTP service.
- Welcome Emails: Give new subscribers a warm welcome automatically.
- WordPress Email Templates: Choose from over 50 pre-designed templates.
- WordPress Pages: Subscription management and unsubscribe pages are prebuilt.
- WordPress Shortcodes: There’s a selection of shortcodes, like displaying how many subscribers you have (2,114).
- WordPress Signup Forms: Grow your mailing list with customizable signup forms. Popups, widgets, and other automated form positions are already configured for selection.
- WordPress Users List: Create a dedicated list for your WordPress users automatically.
WooCommerce Features
- Abandoned Cart Emails: Rescue abandoned purchases with automated cart recovery emails.
- First Purchase: Send personalized thank-you emails to first-time customers automatically.
- Purchased in this Category: Tailor your automated WooCommerce follow-up emails to specific product categories.
- Purchased this Product: Automatically send a follow-up email tailored to the product purchased.
- WooCommerce Customers List: Follow up with customers using an automatically updated dedicated list.
- WooCommerce Email Customizer: Customize the email template used for your store emails.
The plugin also offers a robust automation sequence builder. Here’s my welcome email for new subscribers:
Getting started with MailPoet is easy. Sign up for a free account, explore the demo, or download the plugin from the WordPress repository. With MailPoet, you can enjoy high open rates thanks to its unmatched deliverability rate and rock-solid infrastructure. MailPoet delivers over 30 million emails each month to inboxes, not spam boxes.
Great job on the look and feel of the plugin. It’s a great free solution for small website owners like ourselves.
As Coen, a travel blogger and MailPoet user
Don’t miss the opportunity to simplify your email marketing efforts and achieve better results. Try MailPoet today and discover why it’s the go-to email marketing solution for WordPress users. Sign up for a free MailPoet account today and start simplifying your email marketing efforts!
We’ve added MailPoet to our best WordPress Plugins for Business list.
