CREDITS
Client: Kraft Heinz
Director of external communications and public relations, North America: Jenna Thornton
Vice president of marketing for Oscar Mayer: Molly White
Senior manager, brand PR for Oscar Mayer: Kate Mitchell
Brand communications manager for Oscar Mayer: Shelby Max
Production and creative: Johannes Leonardo
Co-founder and creative chairman: Jan Jacobs
Creative directors: Zack Roif, Michael Hess
Associate creative directors: Caitlin Harsch, Dany Babette
Design director: Charles Watlington
Senior designer: Emma McGuire
Group strategy director: Julianna Katrancha
Strategy director: Anthony Perez
Head of communications strategy: Jonathan Daly
Communications strategy director: Jim Rech
Senior communications strategist: Cameren Moncrieffe
Strategist: Andrew Grant
Head of account management: Connor Keeshan
Group account director: Jack Beck
Account supervisor: Heidi Brown
Account manager: Shenea Walker
Group executive producer: Ken Kitch
Producer: Anna James
Business affairs director: Alesa Blanchard-Nelson
Senior business affairs manager: Emilly Tan
Senior project manager: Destiny Heggins
Paid media: Carat U.S.
Vp, integrated planning: Karla Faria
Associate media director: Emily Miller
Senior manager, planning: Laura Lumbayi
Director, strategy: Jackie Rogers
Senior media planner: Indri Saskiaputri
Media planner: Philip Carrol
Cultural marketing: Cashmere
Senior vp, cultural strategy: Jesse Nicely
Account manager: Nardos Berhane
Social media: The Kitchen
Account director: Danielle Sikora
Social media manager: Rachel Miller
PR: Zeno Group
Head foodie: Missy Maher
Executive vp, earned media: Courtney Pischke
Senior vp: Jamie Dammrich
Vp: Bri Shanley
Senior account supervisor: Bethany Roth
Account supervisor, earned media: Veronica Smith
Senior account executive: Morgan Miller
Associate account executive, earned media: Kara McKiernan